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Jan23
Mutiny in the Gnome's boardroom?

WPP Chairman, Sir Martin Sorrell, (The Poisoned Dwarf) is facing opposition from some boardroom colleagues over the group’s succession planning and his management style. Two of the non-executives of WPP, which Sorrell has built into the world’s second-largest marketing-services group, with a market value of £7.9 billion, want him to improve the level of consultation with his fellow directors.

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One board member said: “Some of the directors feel they are not quite in the loop on everything that is going on.” In other words Sir Gnomeship does what he feels like doing, then tells the board about it later… If he remembers to! The boardroom spy also said that the directors wanted to be provided with greater financial information ahead of potential deals. Yeah, right! There’s no chance of that. Sir Martin didn’t build the second biggest conglomerate (which will undoubtedly be the biggest one day!) by getting the consensus of a dozen old farts who would much rather be at Ascot than sitting in a boardroom listening to Gnomerants! This will all go away. The directors will continue to pocket their thousands for a few hours work a year. The Empire will grow. The Poisoned Dwarf will become the Poisoned Giant!Gnome 5.jpg

I shall turn the heat up on    those buggers!

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2 Comments/Trackbacks




George, knowing the British and US markets as you do, what is your take on the law of diminishing returns as applied to using sex in advertising as noted in Jen's Den?

Hal
There is no law of diminishing returns when it comes to the use of sex in advertising. People have been using it since the days of ancient Greece and Rome. That doen't mean there is any excuse for it. Simply look at any beer, aftershave and mens clothing ad to see how blatently sexual (and I believe unpersuasive) the vast majority of these ads are. Yet they continue to be thrust down the throat of the public. Is it the client, the agency, the consumer, or all three, that are equaly at fault for all this crap? Whatever! I will make you a bet that long after we have gone to the big agency in the sky, this kind of crap will still be all over the place!
Cheers/George

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