Advertising, ad campaigns, ad agencies, and the people that make it happen

Loyal readers might remember my post of March 20^th that Fabio’s role as “SpokesHunk” for “I Can’t Believe It’s Not Butter” was coming to an end… Well seems like I spoke too soon. Yes he will be replaced in the dreadful ICBINB commercials, but he will remain part of the brand as Fabio's "Kitchen of Love" is opening for business next week, when Unilever launches TasteYouLove.com, where the aging “HunkMeister” will interact with online visitors through the "Kitchen of Love." A fantasy world where visitors can have Fabio recite poetry, or send a “Fabio-Gram” with tips on how to inject romance into daily routines. You can also ogle Fabio in a range of video clips, offering words of wisdom on topics including, “Everyday Romance,”  “Looking Fabulous,” “Chivalrous Emergencies” and even “Office Etiquette.” Well, all I can say is… Pass the butter… Yuuucchh!!!

Just a lot of baloney!