As a loyal reader of the New York Times, I have to say I am somewhat under whelmed by the Advertising column since it was taken over by Stuart Elliot. It seems to concentrate on the most mundane subjects, featuring stuff that is very often merely on the periphery of advertising. Although he is fortunate enough to get to go to all the ad and media conferences, usually in some sunny clime when everyone else is knee deep in snow in NYC or Chicago. Not that he writes much of any value when he reports in. Even worse is the NYC online version of the ad column with its Q&A section, which seems to be concerned solely with tracing music tracks from current TV spots. Where, oh where is Randall Rothenberg these days?
So, what's next Stuart... Music critic?
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