In the never ceasing implosion of big dumb agencies, the latest news is that Interpublic Group is in serious talks to bring together Draft and Foote Cone & Belding. I mean, I always thought that Draft was the kind of beer that came with a lot of foam and very little taste. Now it means we may see an alliance which offers nothing to the respective companies clients, but allows the holding company to keep angry shareholders at bay until the groups Board of Directors has managed to sail the Christina O around Cannes harbor a few more times! Loved this bit in the press release… “The financial logistics of a combined operation, among other factors, are still being worked out and will delay any announcement.” Meaning they haven’t yet worked out the obscene bonuses for the respective agency principals. Meantime, to quote an IPG representative "Clients are increasingly looking to us to deliver integrated communications programs with best-in-class capabilities across the marketing disciplines. We must have multiple agency models to address this need. Therefore, we regularly engage with the CEOs of our operating units to think about the best ways to align our various assets. At this time, we do not have any announcements to make and we do not comment on market rumors." Well put Mr./Ms. IPG rep. I have no idea what you just said, but it will keep the passengers quite until the officers and crew are safely aboard the lifeboats. 
Metaphorically speaking... I'd say we're screwed!
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