I posted on Monday about the new Miller Lite campaign that launched this week with television spots from Crispin Porter + Bogusky. Based on the incredibly stupid “Man Laws” theme, as part on the current mantra of “totally integrated marketing” it comes with its very own Web site www.manlaws.com So I thought I’d better get over their and see what living cadaver Burt Reynolds and his Many Men Friends were up to… But guess what, after waiting what seemed to be half an hour for the site to load, entering my age!!! How dumb is that, you can enter any age you want, how they gonna check if you’re not a ten year old wino? Then, finally up comes the site… Only it’s not the site as it’s still under construction and won’t be up for a couple of weeks! So much for integration… Time for a beer… No a real beer!!! 
Now, about the Web site. And just what the hell is a Web site?
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