The Times of London has turned on its new online TV and video service backed by a "six-figure" (In pounds, don’t forget) deal with exclusive sponsor Cisco. A string of video clips including world news, business, sport and entertainment are available from content providers such as Reuters, punctuated by TV commercials. Which at the moment seem to consist exclusively of a single Cisco spot! The newspaper - part of “The Wizened of Oz,” Rupert Murdoch's giant media empire - reckons the addition of video content will help bump up the number of people visiting its site and so making it more attractive to advertisers. Murdoch’s recent purchase of MySpace and several game and sports sites here in the US signal a significant change in the geriatric egomaniac’s past opinion that all this online media stuff was a “load of old cobblers!”
G'day Blue. Mr Murdoch sent me to take possesion of your computer!
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