Advertising, ad campaigns, ad agencies, and the people that make it happen

Pardon me for saying the obvious here, but if I have to read about one more case of a multi-zillionaire CEO deciding to take a salary of ONE DOLLAR per year… I’ll throw up. Today’s news that Yahoo’s board of directors has shrunk Chairman and CEO Terry Semel's annual salary to $1, while boosting his overall future compensation through stock options and grants. Leaves me saying… Hallo, does this mean the poor schmuck is now on the bread line. NO… ‘Cos he’s going to make zillions off the back of the poor deluded shareholders. Who will no doubt, at the next shareholders meeting, vote for him to remain as CEO, while giving him an incentive bonus of several million dollars for driving the company into the ground. Ooooh… Don’t forget to give him use of the company Lear jet for speeches in Davos!

Hey... There are media moguls       and media monsters... I fall           into the latter category.