News today that a California consumer is suing Dannon for false advertising claims for Activia and DanActive, the company’s "probiotic" yogurts, doesn't surprise me. The consumers attorney charged that “Deceptive advertising has enabled Dannon to sell hundreds of millions of dollars worth of ordinary yogurt at inflated prices to responsible, health conscious consumers.” So what else is new? Does anyone remember how last year it turned out that the leading brand of guacamole didn't have a trace of avocado in it? Lots of soy beans, battery acid, ground up umbrella handles and green food coloring, but not a hint of guacamole. First off, I blame consumers for believing all this crap. But secondly, I blame ad agencies for allowing themselves to help peddle this junk. I guess it has something to do with money... Dontcha think?
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It's made me what I am today!
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