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Direct Marketing Archives

Dec29
Wal-Mart... Bricks & mortar good... Online... Bad!
Up to and through Wal-Mart's entry into the online movie download business early this year with the full support of the major studios there was a lot of talk about what the giant retailer's clout might mean for the competition,...
Dec17
Honey... I lost the data!
With all the news stories about peoples confidential data being lost, stolen, or seemingly vaporized, I wasn't too surprised to read about the loss of a hard drive containing personal details of three million candidates for the UK driving theory test... Continue Reading
Oct19
The name is Bond... James Bond!!!
Apparently British intelligence can't meet its hiring needs in the usual ways, so the spymasters are thinking outside the box when it comes to new ways to reach "an Internet-savvy generation of graduate groups." The Government Communications Headquarters, charged with... Continue Reading
Sep23
There goes my macaroni and cheese!
"Yahoo! News report that the cherished dinner hour void of telemarketers could vanish next year for millions of people when phone numbers begin dropping off the national/United States (U.S.)'s Do Not Call list. The Federal Trade Commission (FTC), which oversees... Continue Reading
Mar17
What is the secret of "The Secret?" Would you believe, getting rich?
Sponsored Review I must say, I’ve been somewhat mystified by all the fuss recently about the movie and book “The Secret.” There’s no question multiple appearances by the people responsible for this phenomenon on such immensely popular TV shows as Larry... Continue Reading
Feb10
Everything you ever wanted to know about septic tanks... Is now in your in-box!
You can put this in the column… “To be taken with a grain of salt!” A new Harris Interactive Poll of the attitudes and response of U.S. online adults toward email marketing communications, commissioned by Acxiom Digital, a digital media... Continue Reading
 


Hello... Hello... Don't give out your phone number in China!
Madonna gets material!!!
Product placement with a vengance!!!
Amazon.com... From rags to riches to rags?
Spamalot can make you rich!

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